The Work of a True Amateur

Amateurs are – taking a cue from the word’s original meaning – people who love what they’re doing.

But you wouldn’t want to let your content be created or curated by amateurs, right?

Maybe you can, and probably you should. Who in your company or organization truly loves what he’s doing?

A truly professional amateur, now that would be something. Find them in places where you wouldn’t expect them to be.